The Process Records Media Group

The Process Records Announces Strategic Partnership with Verve Records, Becoming a Subsidiary of the Iconic Universal Music Group Label

FOR IMMEDIATE RELEASE

ASPEN, CO. — July 26, 2026 — The Process Records today announced that it has entered a new chapter in its history, becoming a subsidiary of Verve Records, one of the music industry’s most celebrated labels and a cornerstone of Universal Music Group.

The agreement positions The Process Records for continued growth while preserving the independent, artist-first philosophy that has defined the company since its founding. Operating under the Verve umbrella, The Process Records will continue to serve as a creative home for artists across rock, folk, country, bluegrass, jazz, experimental, electronic, and contemporary music while expanding its global reach through Verve’s resources, distribution, marketing, and international infrastructure.

Founded by Jordannah Elizabeth Graham-Mayer, The Process Records has established itself as an independent label committed to long-term artist development, thoughtful catalog strategy, and creative collaboration. Through The Process Records Media Group, the company has expanded beyond recorded music to include editorial publishing, publicity, media, and multidisciplinary creative services, reflecting a belief that artists deserve sustained investment throughout every stage of their careers.

Joining Verve represents a natural evolution of that mission.

For more than seventy years, Verve has built one of the most respected legacies in recorded music, championing artists whose work has shaped the history of jazz and contemporary music while continuing to invest in musicians who push creative boundaries. That shared commitment to artistic excellence, originality, and career development makes the partnership a natural fit for both organizations.

As part of the Verve family, The Process Records will continue operating under its existing name and leadership while maintaining its editorial voice, creative direction, and commitment to discovering and developing exceptional artists. Existing projects, artist relationships, and release schedules will continue uninterrupted.

The partnership also reflects a broader evolution within the music industry, demonstrating how independent labels and major music companies can work together to strengthen artist development while preserving the distinctive identities that make independent music essential. 

By combining entrepreneurial creativity with global infrastructure, the collaboration creates new opportunities for artists to build sustainable careers and connect with audiences around the world.

Most importantly, the agreement benefits listeners. Together, The Process Records and Verve share a belief that meaningful careers are built by supporting artists with long-term vision rather than short-term trends. The partnership expands the ability of both labels to discover, develop, and share music that endures, ensuring that exceptional artists have the platform and resources to reach audiences wherever they are.

Additional information regarding future releases, artist signings, and collaborative initiatives will be announced by The Process Records in the coming months.

About The Process Records

The Process Records is an independent record label and creative media company dedicated to artist development, catalog strategy, and editorial storytelling. Working across rock, folk, country, bluegrass, jazz, experimental, electronic, and contemporary music, the label partners with artists to build enduring creative careers through recorded music, publishing, media, and strategic collaboration.

About Verve Records

Verve Records, a label within Universal Music Group, is one of the world’s most influential record companies. Founded in 1956 by Norman Granz, Verve is home to a renowned catalog spanning jazz, contemporary music, singer-songwriters, and genre-defying artists, continuing a tradition of artistic excellence and innovation that has defined the label for generations.

FOR MORE INFORMATION (PR ONLY)
label@theprocessrecords.com

The Process Records © 2026

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